MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release Therapists

Quiz: Create a personality-based SEO strategy for your holistic business!

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Monday Aug 29, 2022

EP. 78 SEO and Marketing Your MFR Business with Brittany Herzberg

Monday Aug 29, 2022

This episode is all about marketing and how you can get in front of your ideal clients using Search Engine Optimization (SEO) as a tool. SEO is used to optimize your online efforts by making sure there are keywords that your ideal client can identify with throughout your social presence so that Google knows when to refer you.

So maybe you’ve heard that SEO can help drive traffic to your website and social accounts to get you higher rankings, but you aren’t really sure how it works or what areas to focus on. Our guest today, Brittany Herzberg, is an SEO copywriter who will give some insights on exactly how to do so.

After building her thriving massage practice she realized that most of her clients chose her because of her website. This realization combined with her 15 years in the healthcare field, led her to start teaching others how to connect with their audience using their personalities, highlighting their client's experiences, and strategically using their client's words to talk to them, which created more clients.

And great news, she's going to be a very special guest in my group coaching program this upcoming round. If you join, you will be one of the lucky people that is going to reap the benefits of learning about SEO copywriting directly from an expert.

Listen in as she shares how you can show up as the answer to a Googled question & find clients that feel like friends.

GUEST INFO —

Brittany Herzberg, The SEO Copywriter

Podcast: The Simple and Smart SEO Show

Website: https://brittanyherzberg.com/

IG: https://www.instagram.com/b.here_/

LinkedIn: https://www.linkedin.com/in/brittany-herzberg-92422532/

Facebook: https://www.facebook.com/bheremassage/

Pinterest: https://www.pinterest.com/bheremassage/

SEO Cheatsheet: One-Stop SEO Cheat Sheet—best free SEO tool

AnswerThePublic: https://answerthepublic.com/

FEATURED ON THE SHOW —

Get your copy of The MFR Coach's Guide To Having Your Own Myofascial Release Business - https://amzn.to/3EG1xCw

Help your clients understand why MFR is for them! Download the FREE Patient Guide - https://bit.ly/3K5Im88h

Learn how to have an awesome business that earns money and allows you the freedom to enjoy your life outside of work. Get on my email list - https://bit.ly/3vZFHrJ

FOLLOW ME —

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Monday Aug 22, 2022

EP. 77 Helping Your Clients Feel Seen, Heard, and Understood With Miish Grixti

Monday Aug 22, 2022

As an MFR practitioner really understanding the results that you offer to best-fit clients and being able to clearly communicate these results makes it easier for them to, not necessarily know that they need MFR, but they know that they want the results that are being offered and that the value of those results is the perfect match for them.

A great way to communicate this is in your copywriting by using the words, phrases, and sentences that your best-fit clients use to describe their problems, their desires, and the results they want. This is what will resonate with potential clients and give them what they need to feel that safety, confidence, and excitement to decide to embark on their pain-free journey with MFR as the modality and you as the therapist.

Our guest today, Miish Grixti, will share exactly how you can get this done. Miish is a copywriter coach who works with other life coaches, to help them find their best-fit clients and to help their best bit clients say yes to the offers that they are offering.

Listen in as she guides you on how you can gain clarity around the value that you offer so that you can then confidently communicate it on your websites, social media platforms, emails, and marketing materials across your practice to attract your best-fit clients and grow your MFR business.

GUEST INFO —

Miish Grixti, Copywriting coach for life coaches

Website: https://www.miishgrixti.com/

IG: https://www.instagram.com/miishgrixti/

FEATURED ON THE SHOW —

Get your copy of The MFR Coach's Guide To Having Your Own Myofascial Release Business - https://amzn.to/3EG1xCw

Help your clients understand why MFR is for them! Download the FREE Patient Guide - https://bit.ly/3K5Im88h

Learn how to have an awesome business that earns money and allows you the freedom to enjoy your life outside of work. Get on my email list - https://bit.ly/3vZFHrJ

FOLLOW ME —

IG- https://www.instagram.com/kristenskoveking/

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Monday Aug 15, 2022

EP. 76 How To Stop Giving a F*CK with Kristin King

Monday Aug 15, 2022

Disclaimer: The F-word is free-flowing in this episode. So if you have your kids around, please pop in some headphones or if you are easily offended, please take this into consideration.

With that said, this is one of my favorite conversations because we cover a topic that so many of us struggle with. As caretakers, we want to always be available for everyone all of the time but this only leads to exhaustion and burnout. Most of us can easily identify where we are doing this in our personal life but I guarantee that we are also people pleasing or avoiding setting boundaries in our MFR business as well.

To help us identify how we are creating an environment that is leading us to burn out and offer practical advice on how we can stop giving a f*ck and start feeling more energized, satisfied, focused, and empowered, I have invited Kristen King on this episode to help us break free.

Kristen King, MBA, MPS, is a sweary life and business coach for womxn and femme folx who want to give fewer fucks. Her clients are sick and tired of having to be so freaking perfect all the time, and Kristen helps them reclaim their fucks so they can use them for the shit they actually care about — instead of spending all their time trying to be “good girls” and living up to other people’s expectations. She's on a mission to help 10,000 womxn fall in love with themselves and their lives in the next 5 years. In addition to being a coach, Kristen is also a mental health and wellness facilitator who loves helping people find compassion and connection with themselves as they learn to hold space for their own emotions. Her specialties are perfectionism, people-pleasing, anxiety, overwhelm, and burning down the motherfucking patriarchy one reclaimed fuck at a time.

Listen in for insights on how to tame people-pleasing, give fewer f*cks to the things that don’t matter, and give more f*cks to the things that light you up!

GUEST INFO —

Kristen King - Life and Business Coach

Website - https://kristenking.com/

Facebook - facebook.com/kristenskoveking)

Twitter - https://twitter.com/kristenking

LinkedIn- https://www.linkedin.com/in/kristenking/

FEATURED ON THE SHOW —

Get your copy of The MFR Coach's Guide To Having Your Own Myofascial Release Business - https://amzn.to/3EG1xCw

Help your clients understand why MFR is for them! Download the FREE Patient Guide - https://bit.ly/3K5Im88h

Learn how to have an awesome business that earns money and allows you the freedom to enjoy your life outside of work. Get on my email list - https://bit.ly/3vZFHrJ

FOLLOW ME —

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Monday Aug 08, 2022

EP. 75 Evaluating My Own Brain

Monday Aug 08, 2022

I imagine that this is the same for you all out there who are building your MFR businesses - I've come to realize that my business is a giant science experience. I am constantly evaluating what's working, and what’s not working to determine what I can do better next time to increase the value being offered to my clients and also run my business with more ease and efficiency.

Well, the same way that we consistently evaluate our business in order to improve it is how we also have to evaluate our brian. And a great way to do this is with coaching.

This was very evident to me most recently as I am transitioning my business to the next level of evolution and I am moving through this process without having a coach for myself. This was a first for me because I have always had a coach since I started my business and oh boy, it was a journey!

Listen in as I share what this experience was like and some key takeaways that can definitely help you in your business as you focus on growing your business to the next level.

FEATURED ON THE SHOW —

Get your copy of The MFR Coach's Guide To Having Your Own Myofascial Release Business - https://amzn.to/3EG1xCw

Help your clients understand why MFR is for them! Download the FREE Patient Guide - https://bit.ly/3K5Im88h

Learn how to have an awesome business that earns money and allows you the freedom to enjoy your life outside of work. Get on my email list - https://bit.ly/3vZFHrJ

FOLLOW ME —

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Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.

Monday Aug 01, 2022

EP. 74 Perfect Is Boring with Jessica Eddy-Storey

Monday Aug 01, 2022

Imagine being crystal clear about your calling to help others live the best lives they can and then being compelled to start an MFR business but then feeling crippled by fear and just spinning in a place of fear and doubt and not knowing how to start a business. Would you push through to follow your dream, passion, and purpose to be an MFR Therapist or give up?

This is the scenario that our guest today, Jessica Eddy-Storey, was faced with, and although she was overwhelmed she made one easy decision to get help with making her dream not just a reality but a success.

Listen in to learn how her decision to join the group coaching program has helped her transform her dream into a thriving business as an MFR Therapist.

GUEST INFO —

Jessica Eddy-Storey, OT, LMT, Yoga Instructor, and owner of Transform Myofascial Release located in Beverly, Massachusetts

Facebook - https://www.facebook.com/Transform-Myofascial-Release-LLC-102423262472757/

Instagram - https://www.instagram.com/transform_myofascial_release/

Website - https://www.transformmfr.com/

FEATURED ON THE SHOW —

Get your copy of The MFR Coach's Guide To Having Your Own Myofascial Release Business - https://amzn.to/3EG1xCw

Help your clients understand why MFR is for them! Download the FREE Patient Guide - https://bit.ly/3K5Im88h

Learn how to have an awesome business that earns money and allows you the freedom to enjoy your life outside of work. Get on my email list - https://bit.ly/3vZFHrJ

FOLLOW ME —

Facebook - facebook.com/coachjenniferdentbrown

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Monday Jul 25, 2022

EP. 73 Loving Yourself With Jennifer Dent Brown

Monday Jul 25, 2022

We are changing things up a little bit in this episode. Instead of talking about Myofascial Release businesses, we are talking about loving ourselves and how impactful that can be on how we show up for ourselves, our families, our businesses, etc.

As healers and health care providers, sometimes we put ourselves on the back burner, and it doesn't have to be that way. And that was one of the things that our guest today really helped me learn. And I hope this conversation helps you too.

In this episode, I am joined by my friend Jennifer Dent-Brown. Jennifer is a certified life and weight loss coach and she is one of the very first coaches I hired to help me on my journey to self-love by reframing my thoughts about my body in a different way.

Listen in as we discuss the intersection of weight loss and business building. We typically focus on one or the other but it doesn't have to be that way. There is a way to deal with both and make transformations in both areas at the same time. Press play to learn how.

GUEST INFO —

Jennifer Dent-Brown, Life + Weight Loss Coach

Instagram - instagram.com/jenniferdentbrown

Website - https://jenniferdent.com/

Podcast - https://jenniferdent.com/podcast/

FEATURED ON THE SHOW —

Get your copy of The MFR Coach's Guide To Having Your Own Myofascial Release Business - https://amzn.to/3EG1xCw

Help your clients understand why MFR is for them! Download the FREE Patient Guide - https://bit.ly/3K5Im88h

Learn how to have an awesome business that earns money and allows you the freedom to enjoy your life outside of work. Get on my email list - https://bit.ly/3vZFHrJ

FOLLOW ME —

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Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.

Monday Jul 18, 2022

EP. 72 26 Years in Business, 7 Weeks of Coaching, and a 10k Month with Deidre Buckingham

Monday Jul 18, 2022

In this episode, I interview one of my group coaching clients, Deidre Buckingham.

Deidre is the owner of The Mending Tree, Myofascial Release for Restored Wellness in Madison, WI. She has been performing myofascial release therapy for the last 10 years. In total, she has been in the field of integrative health and bodywork for 26 years. She started with massage therapy back in 1994 and then pursued a career in Physical Therapy as an assistant in 2008. She also holds additional certifications as an Alignment yoga instructor and Aquatics instructor.

Listen in as we discuss her journey as an MFR business owner over the past year and how her 26 years coupled with coaching have impacted this experience. This is a rich conversation where you will hear us talk about Deidre’s money story, setting clear boundaries, her first $10K month after 7 weeks of caching and so much more. Let's go!

GUEST INFO —

Deidre Buckingham, Owner of The Mending Tree, Myofascial Release for Restored Wellness in Madison, WI

Instagram - @themendingtree

Facebook - https://www.facebook.com/themendingtree

Website - http://www.themendingtree.com

FEATURED ON THE SHOW —

Get your copy of The MFR Coach's Guide To Having Your Own Myofascial Release Business - https://amzn.to/3EG1xCw

Help your clients understand why MFR is for them! Download the FREE Patient Guide - https://bit.ly/3K5Im88h

Learn how to have an awesome business that earns money and allows you the freedom to enjoy your life outside of work. Get on my email list - https://bit.ly/3vZFHrJ

FOLLOW ME —

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Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.

Monday Jul 11, 2022

EP. 71 Completing The Stress Cycle with Bryn Bamber

Monday Jul 11, 2022

In this episode, I am joined by one of my mastermind sisters, Bryn Bamber. She is a trauma-informed coach and also the host of the Sacred Goals Podcast.

As a trauma-informed coach, she works with her clients to overcome the patriarchal blocks, the nervous system blocks, that are in the way of them fully stepping into the spotlight, and owning all of who they are or whatever they've been hiding, to attract their ideal people that they want to work with.

She does this with a practice called core energetics which is working with the energy in the body and inlet trauma that sometimes gets stuck in our bodies, but then also talking about where that comes from and how it connects to our business. This is effective because as a socialized person, or anyone who has any kind of trauma, which we all do, there are a bunch of things that can show up and can make it harder to step out to be the successful business owner they desire to be.

This conversation is all about the effect that making decisions from anxiety and stress has on not only you as a person, but the effect that has long term on your business and what we can do about that so that we're not making decisions from that place, plus how we can tell when we are so we can quit doing it.

Press play to join the conversation.

GUEST INFO —

Bryn Bamber, Trauma-Informed Coach + Podcast Host

Website - www.brynbamber.com

Sacred Goals Podcast - anchor.fm/sacredgoals

Sacred Goals FREE Challenge - https://mailchi.mp/eecd33a9678b/ndrrq7tbf8

Instagram - https://www.instagram.com/bryn_bamber/

Facebook - https://www.facebook.com/bryn.bamber.5/

FEATURED ON THE SHOW —

Get your copy of The MFR Coach's Guide To Having Your Own Myofascial Release Business - https://amzn.to/3EG1xCw

Help your clients understand why MFR is for them! Download the FREE Patient Guide - https://bit.ly/3K5Im88h

Learn how to have an awesome business that earns money and allows you the freedom to enjoy your life outside of work. Get on my email list - https://bit.ly/3vZFHrJ

FOLLOW ME —

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Also, if you haven’t done so already, please consider subscribing to the podcast. New episodes drop weekly and if you’re not subscribed, there’s a good chance you’ll miss out.

Monday Jul 04, 2022

EP. 70 Growing Your Online MFR Business with Renie Allen

Monday Jul 04, 2022

I think that when MFR therapists first sign up to do this work, they're just wanting to help people. And that's fine, but it will only get you to a certain level in your business. There's a clear distinction between wanting to help people and running a business. And you can do both.

You have to want to have a business and you have to decide and make decisions ahead of time about what you want that business to look like so that you can make all the decisions you need to in order to create that result.

Here’s what's true, that thing that you desire will happen over time. But do you want that result to take 10 years or two?

To inspire you to set big goals and make intentional decisions to grow your online MFR business, I am joined on this episode by Renie Allen, owner of StillPoint Myofascial Release in Cumberland, Maine.

Listen in for some insight into how Renie has grown her business and how you can too.

GUEST INFO —

Renie Allen, Owner of StillPoint Myofascial Release in Cumberland, Maine.

Website - https://www.stillpointmfr.com/

Facebook - https://www.facebook.com/StillPointMFR/

Facebook Group - https://www.facebook.com/groups/fascialfocuscommunity/

Instagram - https://www.instagram.com/stillpointmfr/

Take the Quiz -https://www.stillpointmfr.com/quiz

FEATURED ON THE SHOW —

Get your copy of The MFR Coach's Guide To Having Your Own Myofascial Release Business - https://amzn.to/3EG1xCw

Help your clients understand why MFR is for them! Download the FREE Patient Guide - https://bit.ly/3K5Im88

Learn how to have an awesome business that earns money and allows you the freedom to enjoy your life outside of work. Get on my email list - https://bit.ly/3vZFHrJ

FOLLOW ME —